“Is it time for brew or tea break?” is a common phrase heard in many households, offices and commercial properties around the country. But according to research conducted by Debenhams, Britain’s favourite hot drink is about to be replaced by coffee.
The UK is the second largest nation of tea drinkers in the world, with the average person drinking five cups of tea a day. But Debenhams have seen sales of cafeteria coffees and coffee products in store selling at a rate of 40 per cent more than its tea rival.
Speaking of the increase of coffee sales in Debenhams commercial properties, Lizzie Singleton spokeswoman for Debenhams said: “Brits are causing a stir by shunning the traditional cuppa and literally starting to wake up and smell the coffee.
“Coffee has a brewing popularity, it has been drunk in Britain since the late 16th century but has only just started to rival the beloved cup of tea.
“Busy lifestyles are the reason behind this trend, making time for tea is difficult where as people are opting for a quick coffee on the go to get them full of beans.”
Do you work long hours and rely on cups of coffee to help you get through the day? It seems you are not alone, as Lizzie said: “As workloads increase and businesses have higher expectations but with smaller budgets, it isn’t a surprise that people are turning to caffeine to give them a boost.”
Debenhams have also seen a 48 per cent increase in sales of travel mugs, suggesting that many people are saving money by taking their own coffee with them to work.
Speaking of the findings and benefits of drinking coffee in offices, Dr Euan Paul, the British Coffee Association’s Executive Director said: “The UK coffee market continues to grow at a very steady rate and consumers are becoming increasingly aware of the health benefits associated with coffee drinking.
“In moderation, four – five cups per day, coffee can contribute to your fluid balance, boost mental performance and has even been associated with a reduced risk of stroke and type two diabetes. We can all relax and enjoy our coffee.”