Online designer furniture retailer MADE.COM has today announced plans for the opening of a new 4,000 sq ft showroom at Liverpool retail destination Metquarter.
MADE.COM cuts out the middlemen and connects the customer directly with makers. It currently operates from showrooms in London’s Soho and Leeds, and the latest opening reflects growing demand for the award winning concept in the North West.
The new showroom, which is scheduled to open in September, will give visitors access to interactive technologies including CloudTags allowing customers to view all product information via a simple tablet device.
The arrival of MADE at Metquarter follows the recent 3,000 sq ft expansion of Hugo Boss, and adds to an impressive occupier line up at the city centre venue which includes All Saints, Kurt Geiger, Jo Malone and Diesel.
Commenting on the latest signing Nigel Poad, Managing Director of Insite Asset Management (Asset Managers of Metquarter), said: “The introduction of MADE.COM to Metquarter demonstrates the centre’s unrivalled status as the premium retail destination of choice in Liverpool for an increasingly impressive range of brands.
“The showroom will give the centre and its customers a fantastic new lifestyle option and is a perfect example of the integration of bricks and clicks in a modern shopping environment.”
Annabel Kilner, Head of UK at MADE.COM, added: “As an online only company, where we can bring our brand to life and enable customers to see the quality of our product, with limited additional costs, we will.
“The new site allows us to do this – it’s a cost effective partnership with the centre, meaning there are no big high street costs but we’re alongside great brands such as Hugo Boss and Jo Malone.
“We receive approximately 700,000 website visits from Liverpool and the surrounding area per year so Metquarter is a good opportunity for us in the area.”
Today’s announcement follows a bumper year for MADE.COM during which it has raised £38 million to support its growth in the UK and Europe. The company now employs over 180 people in London, Leeds and its Shanghai offices.
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